Our Mission Statement
We are committed to maintaining the highest standards of integrity and professionalism in our relationship with you, our client. We endeavor to understand your financial situation in order to provide you with high quality information, services, and products. Our goal is to help you along in your path to obtaining “Financial Strategies For Your Golden Years”.
Many of our financial strategies focus on helping you preserve assets and reduce or eliminate taxes whenever possible. We realize how important it is for you to maintain your current lifestyle without running out of money during your lifetime. We also help with legacy planning so you can efficiently transfer your assets to the people you love and care for the most while reducing or eliminating probate costs and unnecessary taxes if possible.
Registered Representative – President
A Retirement Coach Specializing in Retirement Planning including Distribution, Taxes and Preservation
Bryon K. Spicer has dedicated more than three decades of his life to informing and assisting retirees and pre-retirees on how to plan for and protect “Financial Strategies for their Golden Years.”
“I started my career back in 1976 when I was in college and was working for an insurance agency. As a result of that, I went full-time and ended up owning and operating both small and large insurance agencies,” he said. “We did the auto, the home, life, health – you name it.”
His transition to starting his own investment firm came organically when clients would say to him, “Well, Bryon you are doing everything else for us, why don’t you do our investing too?”
Thus, the process began and Bryon transitioned to the investing side of the house in 1996. Then a personal experience sharpened his focus further to senior investing.
“My mom was very, very ill with a heart condition, where we brought her back to life six to eight times in a course of 90 days,” he said. “Just being exposed to all the things seniors have to deal with from a financial standpoint – from what medical coverage applies, what doesn’t apply, what benefits are available and that kind of stuff – really got me focused on learning how the senior market is not served properly.”
With wrong information and misconceptions floating around, Spicer is adamant on working with only value-adding services in a retiree’s portfolio. He is not interested in risking money that someone has worked his or her whole life to accumulate.
Seniors Financial Services and Spicer Wealth Management in Beavercreek, OH is a full-service financial firm helping the very same seniors Bryon cares about so that they can enjoy their golden years and have a stream of income they can rely on for their lifetime.
Spicer calls his firm a wealth advisor that is almost along the same lines as a “retirement coach.”
“We focus on preserving your money, making sure that even in retirement, you have this income stream to maintain the lifestyle you’ve grown accustomed to,” he added. “We want to make sure that the assets you have are protected from some unseen event and make sure you are not paying more in taxes than you need to be, so we do a lot of planning that includes tax considerations so people are not subject to unnecessary taxes. Then you see where the investment piece comes into play here.” Planning can include taxes such as income, estate, capital gains, gift and generation skipping.
“When that client comes into the other firms, they have to sell something of whatever they have, so it’s like going to the Chevy dealer,” he joked. “He is going to put him arm around you, ask you a few questions and walk you over to the Chevy Impala because that’s what he sells.”
With access to all the market, Spicer focuses only on the goals of the client, not himself or his firm, and then identifies the tool that will work best for the client. “We find the product that meets the client’s retirement needs and goals. Like in that car example, we will look at multiple car manufacturers and find a car best suited for that client.”
Distribution planning is another core focus for Spicer, making sure that what is left over officially goes to the people they love and care for, and not paid in unnecessary taxes or fees.
Each client is guided through a planning process where all the areas, including distribution, wealth preservation and taxes are discussed, and a priority is established. “We want to focus on the goals they want to accomplish because when they were working, they were building up assets up so that when they retire, they can now live their dreams. They can travel and spend time with their grandkids … we want them to focus on those things, not if they have enough money to pay their bills.”
The goal is to get retirees to avoid the concerns about running out of money or getting sick and needing long-term care. Spicer is focused to shelter assets from the market in case of a downturn like in 2008, and to create that lasting legacy for future generations.
How does one firm specialize in all these vast areas? The associates at Spicer Wealth have aligned themselves with experts in each of numerous areas to consult with and utilize their knowledge necessary to hit on all these aspects for seniors. “We utilize the experts and share it with our clientele.”
“You can’t talk about investing without talking about how it will affect their tax return now and in the future, and how it will affect their distribution now and in the future,” he said. “If you are only giving advice on buying say a mutual fund, that’s great, but what is the tax ramifications on that?”
Spicer is all about hard work to get clients where they need to be. “I worked my way through college – I had five jobs. I worked my way up with one job as a janitor cleaning for the insurance agent to being an insurance agent to being an owner of a firm.” Other wealth advisors may not relate to how hard a retiree has worked to get to this point of their life like Bryon.
Working on preserving this hard-earned nest egg, Spicer is all about being a specialist in the field, lending his expertise to the segment of the population ready to hang up their working boots and focus on what’s really important to them in this phase of their life. “In the medical community, you have family doctors and you have neurosurgeons. Most financial advisors are family doctors, they know a little bit about a lot of things. Then you have the neurosurgeons and the more I was in this field, the more I wanted to specialize.”
This specialization does not come easy. His associates spend hundreds of hours a year continuing to train and educate themselves in order to maintain their expertise. The firm researches not only what investment products are available and coming out everyday, but also the ramifications of tax laws that Congress is constantly changing.
With all the hard work, all the knowledge, the specialization and success comes praise from the media and the investment community. Spicer’s firm has been recognized two years in a row by Cincinnati Magazine as one of the top wealth advisors in the area. In addition, Ohio State University respected Spicer so much that the prestigious establishment of higher learning brought him in as a guest lecturer to infuse future financial minds with relevant information.
“That was fun! When you are called into mold the minds of students in the academia world and you are telling them how the real world works on a guest lecture basis, that is obviously a real honor,” he said.
Recently, Spicer shot a 30-minute TV shoot with Patti Gribow that focused on his book, “Don’t Get Sacked in Retirement,” which is what Bryon calls a financial quarterback’s playbook for winning the game that is life after work ends. This book will talk about routine mistakes people make in handling their finances and other issues that every senior should be aware of if they want to breathe easier during this stage of the game.
Different chapters of the book include “Driving for the Goal Line: Retirement Dreams and Pitfalls,” “Learning the Playbook: Why You need a Retirement Strategy,” “How to Score Six for the Big Win: Income You Can Count On,” and “How to Score Three and Save on Taxes.”
“We used the football theme because it mirrors what we do – we are the quarterback for the client,” he said of the book. “We anticipate what plays we need to use and when we need to use them. Like a quarterback, we work with other professionals to make sure they do their part in the offense.”
We are a full-service financial firm committed to helping people in their pursuit of “Financial Strategies For Their Golden Years”. We offer a wide range of financial products and services to individuals and business owners. By providing you with sound financial information, we believe you will be better able to identify your goals and make sound financial decisions.
Please call us if you have any questions about our firm or the range of financial products and services we provide. We are an independent firm and have access to the wide range of products and services in the market place. Please call for a complimentary Retirement Review.
Kathy Shaw has traveled several paths before filling the position of Marketing Coordinator at Seniors Financial Services. Kathy worked in the dental field for 13 years where she learned the skill of making people feel relaxed and comfortable in very stressful situations. At the end of the 13 years she embarked on a different path, attending floral design school and purchasing a flower shop in Springfield, Ohio.
Kathy owned Fogarty Florist for 15 years where her staff grew from 3 to 10 employees, and the flower shop became one of the largest floral shops in Springfield. During these 15 years, she was very active with FTD and sat on their regional board of directors whose purpose was to market the FTD name and logo, show the benefit of group purchases and try to unify the local florists within the Miami Valley.
After selling the flower shop, Kathy applied for the Marketing Coordinator position with Seniors Financial Services. She has served our clients here for almost a decade. Kathy’s role includes organizing the workshops and social events throughout the year as well as acting as our client liason.
Amy has had different positions over the years, all of which had the primary objective of helping others. As a licensed social worker, she assisted individuals with disabilities and the elderly. Having earned her Bachelor of Arts degree in Psychology from Kent State University, then her MBA from Wright State University and working with Medicare and other insurance products from the healthcare side, Amy elected to obtain her insurance license and assist others in obtaining the best possible plans for themselves prior to needing them.
She is certified to sell health, life and all Medicare products, including Prescription Drug Plans and Medicare Advantage plans. She is certified on the exchange as well. She holds licenses in the state of Ohio for insurance in life, health, property and casualty as well as her social work license.
Amy has been married to Spencer Spraley for 12 years and they reside in Centerville, Ohio. Amy has two adult children, Sasha and Devon. Sasha is engaged to Wick. Spencer has two adult sons, Sean who is married to Jackie with a daughter, Peyton and Jason who is married to Sarah with a son, Logan.
Serving her community in several capacities she is President Elect of the President’s Club of Dayton where she serves on the board and is an active member of the Riverdale Optimist Club. Amy and Spencer are also members of the Centerville Lions Club where Amy is the current President.
Since joining the Spicer Wealth team in 2014 Anna has enjoyed her position as Marketing Assistant. As the Marketing Assistant, she is the first point of contact for anyone contacting our office.
Before coming to Spicer Wealth Anna worked at The Ohio Masonic Home in the Information Technology Department. One of her favorite aspects of this job was teaching the residents how to use the computer. While working at the Masonic Home she attended Clark State and received her Associate of Applied Business Degree in Information Technology.
Anna was born and raised in Springfield where she currently resides with her husband and 3 children. In her spare time, Anna enjoys reading, hiking, photography, movies and hanging out with her kids.
Megan was born and raised in Springfield, OH and has been working in the Spicer Wealth office since May of 2014. She has had many duties before settling in as the current financial assistant. She is an accounting major at Wright State University, but was originally a biology major with a pre-med focus. Working in the office has given her an opportunity to do work in the financial field and resulted in her changing her major in spring of 2015. She anticipates graduating from Wright State in December 2017. She is interested in either working in forensic accounting or as a tax attorney, but both will require graduate school for either a law degree or a master’s in accounting after she gets her undergraduate degree.
Megan attended Wittenberg University her first year of college as a biology major. She was treasurer of the caving club for a semester when the previous treasurer transferred universities. This was her first introduction to dealing with money and Wittenberg’s financial processes for student organizations. Caving took up much of her free time during her freshman year and she even was able to go to Guntersville Lake, Alabama for a 5 day vertical cave trip during spring break 2014. Going vertical caving (rappelling into pits and caves on rope) is one of her favorite activities, but she doesn’t get to go on cave trips now due to her busy schedule. She has been to caves in Kentucky, Indiana and Alabama, but the vertical caves in Alabama were her favorite.
Megan was originally a temporary employee when the office had an opening, but has been a constant presence since then. She transferred to Wright State for fall semester 2014 and was able to keep working in the office, part time during the semester and full time during school breaks. She can be found in her corner office or at any of the client events Spicer Wealth hosts during the year. She joined a sorority, Alpha Omicron Pi, at Wright State that recolonized their chapter in January 2015, which now takes up most of her free time outside classes and work. She was the ritual chair during the 2015 calendar year before becoming the junior standards delegate for the 2016 calendar year. She also enjoys reading, spending time with her family, going to visit her friends at Ohio University, traveling to other states and countries and watching the Pittsburgh Steelers’ football games.